The 3rd annual Riesling Week, involving more than 60 restaurants in New York, Las Vegas, Chicago and San Francisco, got under way today.
The event, sponsored by Wines of Germany -- formerly known as the German Wine Information Bureau, has worked with the restaurants on various promotions and specials such as food and wine pairings, tasting menus, flights and by-the-glass selections. This year, the promotion also includes in-store tastings in select wine retail stores.
"We are excited to introduce the third year of the very successful Riesling Week promotion," said Monika Reule, director of the Deutsches Weininstitut (DWI). "This promotion gives restaurant-goers unparalleled access to Germany's world-class Rieslings, allowing both wine novices and aficionados alike the luscious chance to enjoy a variety of German Rieslings at their favorite restaurants coast to coast."
Riesling is currently the fastest growing white varietal in the U.S., showing a 23% increase in sale sover the prior year. Germany grows more than 60% of all Riesling produced worldwide.
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