Amazon.com to begin selling U.S. wines

William M. Dowd photo

From the Reuters news service:

SAN FRANCISCO -- Amazon.com, the largest global online retailer, plans to start selling U.S.-produced wine on its web site within the United States by early October, wine industry insiders said.

Napa Valley Vintners, a non-profit group representing 315 vintners in the famous California wine-producing region, has already begun to set up workshops for wineries interested in selling through the retail giant, said Terry Hall, communications director for the group.

"They have been working for a while on this wine project. Now they are signing up the wineries," Hall told Reuters. "They're fast-tracking it right now."

An Amazon spokeswoman declined to comment.

(Go here for the rest of the story.)

In my view, it's not so much the convenience. Buying wine online is easy to do from literally hundreds of sources. The real plus here is that Amazon Prime will offer to ship any amount purchased without additional shipping charges once an annual fee of $79 is paid/. That could be a major saving.

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